More — Customer Rewards Remastered

Solutions

Loyalty
Remastered.

More turns everyday spend into club-owned revenue through a branded loyalty programme delivered via a physical or digital Mastercard — capturing full transaction data with zero integration required.

Football
Football club rewards card
Rugby
Rugby club rewards card
Golf
Golf club rewards card

Built for every sport

From the floodlights to the 18th green.

Whether you fill a stadium on a Saturday or host members across the season, More plugs into the moments where loyalty is earned.

Football match under floodlights

Football & Rugby

Capture matchday spend.

Reward fans on tickets, kit, food & beverage and away travel — every touchpoint, one card.

Golfer mid-swing at sunset

Golf & Members Clubs

Reward year-round members.

Drive renewals, pro-shop revenue and clubhouse spend through meaningful cashback rewards.

What you get

A unified loyalty stack — built around your brand.

Every detail is engineered to feel like an extension of your club, while quietly powering deep behavioural insight in the background.

  • Cashback rewards — real money, not points
  • Physical or digital Mastercard, fully branded
  • Instant spend, no vouchers or QR codes
  • Full transaction data, owned by the club
  • Zero integration with existing systems
  • Deploy in days, not quarters

How it works

Incentivise the spend that matters most.

Using a tailored, branded Mastercard, clubs can reward fans or members with a percentage cashback on the purchases that move the needle.

Membership Renewal

Reward fans for committing — and renewing year on year.

Merchandise

Drive shop revenue with cashback on every kit, scarf and gift.

Food & Beverage

Increase matchday spend at concessions and club restaurants.

Research: 66% of customers change spending behaviour to maximise rewards. 73% adjust how much they spend to earn benefits.

Beyond the rewards card

More ways to grow your club.

Our branded rewards card remains at the heart of More-Rewards. Discover two further solutions for your club's payroll and fan intelligence.

PayrollPlus club-branded FC Banking payment card and mobile account concept

Payroll reimagined

PayrollPlus

Your payroll. Your club.

Turn your existing payroll into a new, recurring revenue stream through club-branded accounts and payment cards for players and staff.

  • Works with your existing payroll processes — no payroll replacement.
  • Club-branded accounts, cards and digital access for players and staff.
  • More-Rewards and our banking partner manage onboarding and ongoing support.
  • Eligible retained balances generate interest, with an agreed share paid to your club.

Interest, eligible balances and club revenue share are subject to banking partner terms. Financial services are delivered through regulated banking and payment partners.

Discuss PayrollPlus
More-Rewards loyalty solution diagram — the club rewards card capturing every transaction and flowing through rewards, behaviour insight, personalisation and revenue growth

AI-powered fan revenue intelligence

AI data platform

Turn fan data into future growth.

Understand supporter behaviour, anticipate future spend and personalise rewards with an AI platform designed to help clubs grow engagement and revenue.

  • AI Fan Twin builds a behavioural profile of each supporter.
  • Identify at-risk fans and forecast spend across tickets, retail, food and beverage, and memberships.
  • Optimise rewards and create audience groups based on real behaviours.
  • Recommend the next best offer, channel and timing for each fan.

Connect transactions, behaviour data and AI learning to inform predictions, personalisation and more relevant rewards.

Discuss the AI platform